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I am told that Safeway has milk on offer again at 69p for 6 pints  11.5p a pint (20.24p/litr).

This is about the same price or maybe about 1p a litre more than farmers are getting! This devalues the product!! Why dont they put water on offer instead of charging 49p/ltr for it!!

The next thing is they will be telling us the price has to come down because they are losing money on milk  They dont tell us that they are making billions on other goods because they got customers in through the door to buy the cheap milk!

Please all get in there and tell them that farmers need 24p/ltr to properly manage the cows and have a bit to live on! We are currently getting 19p to 20p a litre and are desperately seeking a price increase.

Sorry about all the exclamation marks but it makes me so angry!!!!!!!!!!!!!!!!!!!

David I quote for the article Dairy farmers must focus on cost efficiency and meeting consumer needs rather than repeat historic mistakes by creating large-scale milk selling co-operatives.

This is absolute bollocks! The ONLY way we are going to survive as producers is by the majority of us selling our milk through farmer owned co-ops  and we only want FOUR (at the most) of them!

When is the NFU going to start representing the interests of livestock farmers! How do you expect farmers to support the NFU when it works against us!

Does Mr. Rickard get paid out of our hard earned money for supporting the Government in destroying farmers?

FORWARD FOR FARMERS AND PROCESSORS

by farmgate reporters (October 5, 2001)

Forward is the only way to go for farmers and processors according to the NFU chief economist Sean Rickard.

Dairy farmers must focus on cost efficiency and meeting consumer needs rather than repeat historic mistakes by creating large-scale milk selling co-operatives.

A combination of horizontal and vertical partnerships will be the key to long-term competitiveness in the dairy sector, however, will major investment by farmer groups in new processing capacity be the best way forward?, asks Mr Rickard.

At an Express Milk Partnership briefing, London, Cranfield school of managements senior lecturer outlined his vision for the milk sector against the background of significant political change and the corresponding economic consequences.

In future, the profitability of dairy farming will depend less on the level of support and more on the abilities of dairy farmers to capture the value they create, says Mr Rickard.

It appears there is a greater interest in the formation of farmer groups, but if the intention is to create large scale selling co-operatives then recent lessons have not been learnt.

Benchmarking of best practices could encourage greater efficiency of production and also allow joint development of the core skills so a greater share of the target market can be accessed. It is not simply about economies of scale in the purchase of inputs, he explains.

Vertical partnerships are increasingly relevant in the changing milk market as they can allow producers to capture a larger share of the value created, but vertical integration, achieved through producer groups investing in their own processing, does not guarantee higher markets or lower unit costs.

Farmers and processors are utterly dependant on each other for their livelihoods, so we must go forward without the adversarial relationships that have characterised the UK milk supply chain during the bygone era of farm support and monopoly marketing boards, claims Mr Rickard

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